Company Profile

About us


Guangdong Newidea Technology Co., Ltd. was established in 1996.Newidea is a national high-tech enterprise and gain the title of Little Giant of Technology Enterprises in Guangzhou. For many years, Newidea has been committed to the research and development of science and technology management software and efficient thermal control technology. With the patented technology of designing and manufacturing heat pipe production equipment, we are the only enterprise in China that can build micro-heat pipe production line independently, including R&D, production and thermal design of micro-heat pipe.


Our headquarters is located in the science and technology incubation bases of Guangdong Productivity Promotion Center. In 2019, we established a large-scale production base in Zhaoqing National High-Tech Industrial Development Zone to further expand the business..


We have a provincial-level workstation and have long been engaged in the enterprises-universities-research cooperation with universities such as South China University of Technology and Guangzhou University. Professor Li Yong, an expert in the application field of heat control and heat pipe technology and a doctoral supervisor of Chinese University of Technology, is the leader of our skilled and experienced technical team. YuYing Yan, a professor from University of Nottingham, worked as a foreign technical consultant to help us explore overseas market.


For years, Newidea has completed a large number of projects in the field of technology project management and system integration. We have rich experience in product development and engineering technology, including heat pipe automation equipment development center, thermal control and thermal management design center, engineering technology center, technical service center, etc. The company, cooperated with FaW Group of China and Professor Yan's team in University of Nottingham, carried out technical research on battery thermal management system based in heat pipe. We also developed the heat pipe cooling system for red wine cabinet with Qingdao Haier. Meanwhile, we have established a long-term and stable strategic cooperative relationship with the German company WIK in the application and development of low-temperature heat pipes and micro-heat pipes for small household appliances. We take the leading rank home and abroad in the in the field of copper heat pipe and its equipment manufacturing technology.

HONORS AND ACHIEVEMENTS

Till 2020, Newidea has acquired more than 70 independent research and development patents, take the top ranking of the industry.

In 2010, Newidea won the first prize of Guangdong Science and Technology Progress Award together with the South China University of Technology.

In 2014, we overcame the core IGBT thermal control problem of the high-speed rail, and provided CRRC with a complete set of technical equipment on large-diameter heat pipe production and heat pipe products. We also became the exclusive IGBT cooling heat pipes supplier for Japanese high-speed rail (including the Shinkansen and East Rail) ).

In 2015, Newidea took the lead in developing the ultra-thin micro heat pipe (thickness: 0.4mm) for the cooling of mobile phones and implemented it for commercial use. Our customers include many mobile phone manufacturers such as Samsung, Huawei, Lenovo and Meizu.

In 2016, Newidea won the second prize of National Prize for Progres in Science and Technology. In the same year, a system which was joint designed and developed with The Southern Base of China Mobile get the achivement to make the data center room PUE lower than 1.2. The project results named 'data center of liquid/gas dual channel accurate efficient refrigeration system key technology' was identified by the Ministry of Industry and Information Technology as 'the international leading level'.

Partner

China Mobile South Base
CRRC
APISTEK
WIK
Guangzhou Institute of Energy Research, Chinese Academy of Sciences
Sumitomo Precision Industry Co., Ltd.
Zhuzhou Times Metal Manufacturing Co., Ltd.

Qualification Honor

The company's environmental management system passed the ISO14001:2015 standard.
The company's environmental management system passed the ISO14001:2015 standard.
National Science and Technology Progress Award: Second Prize
National Science and Technology Progress Award: Second Prize
The company's environmental management system passed the ISO14001:2015 standard.
The company's environmental management system passed the ISO14001:2015 standard.
Little Giant of Technology Innovation Enterprises in Guangzhou
Little Giant of Technology Innovation Enterprises in Guangzhou
Guangdong Science and Technology Progress Award: First Prize
Guangdong Science and Technology Progress Award: First Prize